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Tucano was officially born in 1985, but its origins began some years before…

Before Tucano

Milan, 1981: in a tiny space in the Viale Certosa area, Franco Luini and his brother Gianni started creating all sorts of bags and cases. The two focused particularly on the production of promotional items, as well as sports bags, pencil cases and pocketbooks.

An adventure in Brazil

Three years later, Franco began another adventure: in 1984, he moved to Brazil and started a tropical fruit export business (yes, really!) It was here that, one evening while spending time with his friends, he saw an aviary of toucansand has remained fascinated with these colourful animals ever since. From this came the name and logo for his next business venture—“tucano” is the Italian for toucan.

Tucano is born

Franco’s first love proves too strong to resist and, the following year, he returned to Italy.Bringing his friends Nicola and Carlo on board, he founds Tucano. Initially, the company had only twelve employees and began producing custom items for corporations—still an important part of the business under the ByTucano brand.